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Pirelli stands as a global brand known for its cutting edge technology, high-end production excellenceand most of all, for its passion for innovation - all underlined by the company’s dominant position as a supplier to luxury car manufacturers.

The fame of the Pirelli name and brand also stems from its involvement in multiple activities beyond tire manufacturing. It has a record of 110 years supporting motorsport and they sponsor multiple sports – from the Italian football team Inter Milan and the America’s Cup winner Emirates Team New Zealand, to the Los Angeles Dodgers baseball team – and it has a commitment for arts and culture represented by the Pirelli Calendar, the Pirelli Foundation and the Pirelli HangarBicocca, one of Europe’s largest exhibition spaces for contemporary art.